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Case study · 02

Gilbert Construction.

Brighton · Website, SEO & hosting

A high-end builder whose work speaks for itself. Their website didn’t. We built one that matches the standard of the finish, and the enquiries followed.

Gilbert Construction website on desktop and mobile, designed by STKR Studio
Client
Gilbert Construction
Location
Patcham, Brighton
What we did
Website design, build, SEO, hosting & aftercare, client onboarding PDF
Live site
gilbertconstruction.co.ukView here ↗
01 The client

A decade of graft.

Gilbert Construction is a high-end residential builder in Patcham, Brighton, founded by Charlie Gilbert. Trained in carpentry and construction management, Charlie spent around a decade on commercial and premium residential projects before going it alone.

Full refurbishments, extensions, bespoke fit outs and new builds across Brighton and Lindfield, working hand in hand with architects, designers and homeowners. It started life as Tier, and when it became Gilbert Construction we carried the website and the client paperwork across to the new name.

Walnut joinery with brass handles finished by Gilbert Construction
Walnut & brass
02 The brief

The finish wins the work, so the website had to feel as considered as the homes: calm, premium and confident, never shouty. Finished projects up front, architects reassured and getting in touch made effortless.

Gilbert already had a strong brand of its own. Our job was to carry it online with the same care the team puts into a build.

Bespoke bedroom interior fit out at Teasel Way, Lindfield, by Gilbert Construction
Teasel Way, Lindfield
03 What we did

Nine moves.one project, zero templates

01

Built from their brand

We took Gilbert’s existing brand and built the whole look from it: deep navy, a restrained palette and elegant serif type that lets the photography do the talking.

02

The work, front and centre

An Our Projects showcase on the homepage shows each job’s location, scope and status, from finished fit outs to a new build in progress.

03

A page for every project

A full portfolio with a dedicated page for each build, so the quality of the finish can be seen up close.

04

The story behind the firm

An About page that tells the company’s story and introduces Charlie as founder, so clients know exactly who they’re working with.

05

Every page starts a conversation

Clear calls to action, a simple enquiry form, plus office hours, phone number and the Patcham office on every page.

06

Search-ready

Page titles and descriptions aimed at people looking for high-end construction in Brighton and East Sussex.

07

A smooth move to the new name

When Tier became Gilbert Construction, we moved the website across to the new name, so nothing was lost along the way.

08

An onboarding pack

A designed PDF that new clients receive when they sign up, so the first impression after the website is just as polished.

09

Hosting and aftercare

We host the site and keep it sharp month to month: secure, up to date, and adding new projects as they finish.

04 The result

A surge in enquiries.

Since launch, Gilbert Construction has seen a surge in enquiries. Just as importantly, the website gives the firm a more professional presence when it pitches for bigger work, helping it win larger, architect-led projects.

Surge in
enquiries
More professional
presence
Bigger architect-led
projects
Your move

Built to a standard? Look like it.

Let’s build a website that wins you the clients you want.

01273 025 120
[email protected]